The Oktoberfest in Munich is the largest folk festival in the world, attracting millions of visitors every year. But why limit the Wiesn experience to just two weeks when you can immerse yourself in Bavarian culture all year round? At the Magic Bavaria Experience Museum, a unique Oktoberfest Room awaits, combining Bavarian tradition, interactive exhibits, and stunning photo opportunities in an upside-down setting.

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This one-of-a-kind Upside-Down Experience Museum celebrates the magic of Bavaria in a completely new way. The Oktoberfest Room is a tribute to the famous Munich Wiesn and offers exciting attractions for tourists, families, and groups looking for a fun and interactive indoor activity in Munich.

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TAKE ON THE ULTIMATE BEER

STEIN CHALLENGE

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One of the highlights is the Masskrug Challenge: Test your strength and see who can lift the most beer steins at once! This fun competition is inspired by the traditional Bavarian beer-carrying contests held at Oktoberfest. Learn about the astonishing world record for beer stein carrying—the number is almost unbelievable!

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THE PERFECT OKTOBERFEST

PHOTO SPOT IN MUNICH

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For a unique Oktoberfest photo opportunity, don’t miss the giant pretzel swing—a fantastic setting for unforgettable souvenir photos. Another must-see is the oversized Oktoberfest gingerbread heart, where you can get creative and personalize your own Wiesn-style heart with a special message. These traditional Bavarian cookies are a signature souvenir of the festival and make for great social media content!

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JUMP INTO THE MUNICH SKYLINE –

TRAMPOLINE EXPERIENCE​

 

Looking for an adrenaline rush? The trampoline station offers not only high-flying fun but also a breathtaking visual experience. Time your jump perfectly, and it will look like you’re soaring above the Munich skyline—a spectacular optical illusion that creates viral-worthy social media shots.

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DISCOVER FASCINATING

OKTOBERFEST FUN FACTS

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Magic Bavaria is more than just fun and games—it’s also a place to learn about the rich history of the Munich Oktoberfest. Discover fascinating Oktoberfest fun facts at different stations throughout the museum. Did you know that the first Oktoberfest in 1810 was actually a royal wedding celebration on the Theresienwiese? Or that over six million liters of Oktoberfest beer are served each year? Learn about record-breaking beer consumption, Oktoberfest traditions, and visitor statistics that make this festival so extraordinary.

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THE OKTOBERFEST ROOM – A UNIQUE VENUE FOR

EVENTS AND PRIVATE PARTIES

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The Oktoberfest Room at Magic Bavaria is not only part of the museum experience but can also be booked as an exclusive event space. Whether you're planning a corporate event, teambuilding activity, birthday party, or private celebration, this unique setting offers the perfect backdrop for an unforgettable gathering. Enjoy an immersive Bavarian-themed event in Munich, complete with interactive elements and Instagrammable photo spots.

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A TOP INDOOR ATTRACTION IN MUNICH

– PERFECT FOR ANY WEATHER

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Magic Bavaria is located in the Mona Shopping Center, right next to the Olympia Shopping Mall, making it easy to reach and a perfect indoor activity in Munich, especially on rainy days. Whether you’re looking for an entertaining tourist attraction in Munich or a unique alternative to traditional sightseeing, this museum offers one-of-a-kind photo experiences inspired by Bavaria’s most iconic traditions.

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Whether as an addition to your Oktoberfest trip or as a standalone attraction, Magic Bavaria lets you experience the Munich Wiesn in a fun, interactive, and unexpected way—all year round!